List Champions Unsung Heroes in the IT Channel
2016-10-03
Intermedia.net, a leading cloud business applications provider, announced today that CRN®, a brand of The Channel Company, has recognized Curt Mark, Intermedia’s Vice President of Channel Sales, as one of 100 People You Don’t Know But Should in the IT channel for 2016.
The CRN editorial team, assessing feedback from solution providers and other industry executives, compiles this annual list to celebrate under-the-radar channel management team members from the industry's top vendors and distributors. Those selected have worked tirelessly to create, promote and manage programs and policies that support and advance the IT channel.
With over 16 years of experience in channel sales and development, Mark has played an integral role in the growth of Intermedia’s partner program. Under Mark’s guidance and leadership, Intermedia has enabled its more than 6,000 active partner base to increase partner commissions and margins. 2016 CRN Channel Chief, Curt Mark, continues to demonstrate his enduring support for the channel by creating, promoting and executing effective channel partner programs and strategies.
“Curt is instrumental to Intermedia’s partner- and customer-first approach,” said Eric Martorano, Senior Vice President of Worldwide Sales at Intermedia. “Intermedia continually invests in expanding the ways that we help our partners throughout the entire customer lifecycle. This commitment goes so much further than just helping to close the deal. It’s about the customer’s lifetime value and helping our partners add value on top of our services and differentiate themselves in a crowded cloud market. Curt has been a champion at the forefront of this go-to-market strategy, and I’m so pleased to see him getting the recognition he deserves.”
“There are a number of people who work behind the scenes in the channel whose efforts do not often receive widespread attention, although they truly help to hold up the entire industry and make it the thriving, smoothly functioning ecosystem that it is,” said Robert Faletra, CEO of The Channel Company. “We are pleased to shine a spotlight on these individuals with CRN’s 2016 list of 100 People You Don’t Know But Should list and to honor their important work, which quietly underpins the infrastructure of the IT channel and allows the community to advance as a whole.”
Industry analysts expect the focus on channel strategy to become increasingly important for vendors. Carl Brooks, Analyst at 451 Research said, “We’ve found that cloud service providers expect nearly two-thirds of revenues to stem from indirect sales by 2017. Just as it does for physical IT assets and software, the channel will dominate how cloud services get to the end users. We expect to see channel distribution continue to grow.”
Intermedia’s partner program makes it easy to determine what degree of ownership partners want to have with their customers. Partners can select from one of three different partnership models – Private Label, Advisor and Referral – on a customer-by-customer basis. To learn more, or sign up today, visit www.intermedia.net/resellers.
The 2016 list of 100 People You Don’t Know But Should will be featured in the October issue of CRN and can be viewed online at www.crn.com/100people.
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About Intermedia
Intermedia is a one-stop shop for cloud business applications. Its Office in the Cloud™ suite integrates the essential IT applications that companies need to do business, including email, voice, file backup and sharing, conferencing, instant messaging, identity and access management, mobility, security and archiving – all delivered by a single provider.
Think of Office in the Cloud as your “Business Cloud Platform.” Intermedia’s applications are integrated into its HostPilot® control panel. There’s just one login, one password, one bill and one source of support, which creates significant cross-service efficiencies for both users and IT administrators. Intermedia offers enterprise-grade security, a 99.999% uptime service level agreement and 24/7 phone support with typical hold times of less than 60 seconds.
Intermedia’s over 700 employees serve over 1,000,000 users across over 75,000 businesses and 6,000 active partners, including VARs, MSPs, key distributors and telecoms. Its award-winning Partner Program lets partners sell under their own brand with control over billing, pricing and other elements of their customer relationships. Intermedia is the world’s largest independent provider of Exchange email and one of the largest phone system providers. For more information, visit Intermedia.net.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
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Contacts
Melanie Lombardi
Intermedia
650.285.5857
[email protected]
Melanie Turpin
The Channel Company
508.416.1195
[email protected]
Office in the Cloud and HostPilot are either registered trademarks or trademarks of Intermedia.net, Inc. in the United States and/or other countries. CRN is either a registered trademark or trademark of The Channel Company.